Gillian’s current recommended reading list.
Click on the Title for a brief preview and for your convenience they are all available now at Amazon.com
How Market Leaders Are Creating Long-Term Competitive Advantage
Neil Rackham, Lawrence Friedman and Richard Ruff
Your company has cut costs, restructured, reorganized, reengineered …and yet, true competitive advantage remains as elusive as it’s always been.
Where do you go from here ?
Maximizing The Value of Your Partnerships
Spekman, Isabella with MacAvoy
Strategic alliances are becoming more and more essential to the viability of a company. These alliances are pervasive throughout the corporate landscape and have a big impact on the way business is conducted across the globe.
The Practitioners Guide to Partnerships and Alliances
Partnering is really a logical response to the globalisation of markets, increasingly intense competition, the need for faster innovation and the growing complexity of technology.
How to Develop Your Talents and Those of the People You Manage
Unfortunately, most of us have little sense of our talents and strengths, much less the ability to build our lives around them.
Choose Your Customers, Narrow Your Focus, Dominate Your Market
Michael Treacy and Fred Wiersema
Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags?
Thinking is the Ultimate Human Resource
Edward De Bono
In January 1985 Time magazine chose as “Man of the Year” the person who was ultimately responsible for the Los Angeles Olympic Games. The usual pattern of such games is that they lose hundreds of millions of dollars. .. the 1984 Olympics made a surplus of $250 million.
Adding Emotional Value for Service Excellence and Competitive Advantage
Once every few years a book comes along which compels managers around the world to sit up and totally re-evaluate their approach to achieving business success.
What Customers Like About You is such a book.
Acting on What Matters
In The Answer to How is Yes, Block offers the concept of social architect to balance the engineering and economist mindsets that flood most of our institutions.
The Seven Essential Disciplines for Building a World Class Company
Michael E. Gerber
Presenting practical exercises to help small business owners recover their vision and passion, Gerber clears a path for getting back to the basic disciplines for business success.
Inspiration, influence, and persuasion through the art of story telling
What’s your story? Who are you? Where do you come from? What do you want? When you seek to influence others you face these questions and more.
Moving from the Information Age to the Conceptual Age
Daniel H. Pink
A groundbreaking guide to surviving, thriving, and finding meaning in a world rocked by the outsourcing of jobs abroad and the computerization of our lives. Lawyers. Accountants. Radiologists. Software engineers. That’s what our parents told us to be when we grew up.
Others not to be missed include:
(note, the links below take you directly to Amazon.com)
Free Agent Nation: The Future of Working for Yourself by Daniel Pink
Lovemarks: the future beyond brands by Kevin Roberts
The Lovemarks Effect: Winning in the Consumer Revolution by Kevin Roberts
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